we craft bespoke brand ecosystems and timeless packaging solutions

bringing ideas to life

at Fourth Lane, we use our expertise in building a cohesive and unified brand system.
focusing on industries like home decor, lifestyle, food & beverages and luxury events : we seamlessly blend cultural storytelling into our visual language.

our work

label design for a cocktail beverage designed by Fourth Lane

The Humming Punch

A brand that captures the joy of celebration through bold, effervescent design. Our role was to infuse playfulness into every touchpoint - right from a tropical-inspired logo to vibrant label illustrations. With an offbeat tone, we balanced clean layouts with experimental forms to carve a memorable space for the brand.

Brand Identity - Packaging Design - Social Media

Root 91

Root Ninety One is about bringing India home, wherever you are. For this growing D2C brand, we created a refined and scalable brand identity system rooted in trust and modernity. The design strategy focused on simplicity, clarity, and adaptability across categories - from kitchen tools to wellness to home decor -tailored for quality Indian products delivered quickly and seamlessly.

Brand Identity - Packaging Design - Social Media

coffee pouches packaging design designed by Fourth Lane

93 Degrees Coffee Roasters

We brewed a brand story that feels as layered as their blends. The challenge was to create and extend a brand identity system that translates visual coherence across 15 unique coffee blends while maintaining individuality in each. The design language is rooted in rich colour stories and clean form - a canvas that mirrors the depth, aroma, and warmth of specialty coffee. Perfectly portioned for shelves and storytelling alike.

Brand Identity - Packaging Design - Visual Design

Tere Sang YaRa

Rooted in everyday intimacy and wrapped in cultural grace, Rashi & Yashpal’s wedding invitation suite was designed to reflect their quiet yet powerful love story.
Drawing from their shared values, family traditions, and personal milestones, we created a bespoke stationery collection that feels both timeless and deeply personal.

Invitation Suite - Stationery Design